FORMAT BASICS

What is WEBP

WEBP is a modern image format developed by Google that offers superior compression for web use while supporting transparency and animation.

Lossy vs lossless WEBP

Lossy WEBP uses compression similar to JPG but usually achieves smaller files at the same visual quality.

Lossless WEBP preserves every pixel like PNG but often produces much smaller files, especially for graphics with limited colors.

Transparency and animation

WEBP supports alpha transparency, making it a strong replacement for PNG in many web scenarios.

It also supports animated images as a lighter alternative to GIF.

When to use WEBP

Use WEBP for website images, product photos, blog graphics and social media previews when the platform accepts it.

It reduces bandwidth and improves page load speed without visible quality loss in most cases.

Use the tools